This wasn’t optional. If I didn’t adjust, I’d lose roles to those who did. The same applies to your business today. Video is the new norm, but if you’re not evolving with it—using old-school slides or unpolished setups—you’re falling behind. Audiences want to feel connected to you in a world of video where the human connection is disappearing. And the best way to do this is using the latest video equipment which makes you look and sound great – set up the right way – and presenting yourself in an emotionally connecting manner.

Here's one tip: Instead of using “any old light” in your office or home, get a good lighting setup that makes you stand out from the herd of people in the dark on video. Because “showing up in the dark” may have been okay when the pandemic hit and everyone was scrambling to use video, but now, audiences are more savvy and the bar has been raised on how you show up on video.

And when you want help, My Video Influencing System^TM guides you to evolve with video tech, using strategic, adaptable funnels to keep your audience engaged.